| Segment / region | Type | Fiscal year | Currency | Revenue (millions) | Share of revenue |
|---|---|---|---|---|---|
| Americas Segment | Region | 2025 | USD | 178,353.0 | 42.9% |
| Europe Segment | Region | 2025 | USD | 111,032.0 | 26.7% |
| Greater China Segment | Region | 2025 | USD | 64,377.0 | 15.5% |
| Rest of Asia Pacific Segment | Region | 2025 | USD | 33,696.0 | 8.1% |
| Japan Segment | Region | 2025 | USD | 28,703.0 | 6.9% |
| Americas Segment | Region | 2024 | USD | 167,045.0 | 42.7% |
| Europe Segment | Region | 2024 | USD | 101,328.0 | 25.9% |
| Greater China Segment | Region | 2024 | USD | 66,952.0 | 17.1% |
| Rest of Asia Pacific Segment | Region | 2024 | USD | 30,658.0 | 7.8% |
| Japan Segment | Region | 2024 | USD | 25,052.0 | 6.4% |
| Americas Segment | Region | 2023 | USD | 162,560.0 | 42.4% |
| Europe Segment | Region | 2023 | USD | 94,294.0 | 24.6% |
| Greater China Segment | Region | 2023 | USD | 72,559.0 | 18.9% |
| Rest of Asia Pacific Segment | Region | 2023 | USD | 29,615.0 | 7.7% |
| Japan Segment | Region | 2023 | USD | 24,257.0 | 6.3% |
| Americas Segment | Region | 2022 | USD | 169,658.0 | 43.0% |
| Europe Segment | Region | 2022 | USD | 95,118.0 | 24.1% |
| Greater China Segment | Region | 2022 | USD | 74,200.0 | 18.8% |
| Rest of Asia Pacific Segment | Region | 2022 | USD | 29,375.0 | 7.5% |
| Japan Segment | Region | 2022 | USD | 25,977.0 | 6.6% |
| Americas Segment | Region | 2021 | USD | 153,306.0 | 41.9% |
| Europe Segment | Region | 2021 | USD | 89,307.0 | 24.4% |
| Greater China Segment | Region | 2021 | USD | 68,366.0 | 18.7% |
| Japan Segment | Region | 2021 | USD | 28,482.0 | 7.8% |
| Rest of Asia Pacific Segment | Region | 2021 | USD | 26,356.0 | 7.2% |
| Americas Segment | Region | 2020 | USD | 124,556.0 | 45.4% |
| Europe Segment | Region | 2020 | USD | 68,640.0 | 25.0% |
| Greater China Segment | Region | 2020 | USD | 40,308.0 | 14.7% |
| Japan Segment | Region | 2020 | USD | 21,418.0 | 7.8% |
| Rest of Asia Pacific Segment | Region | 2020 | USD | 19,593.0 | 7.1% |
| iPhone | Product | 2025 | USD | 209,586.0 | 50.4% |
| Service | Product | 2025 | USD | 109,158.0 | 26.2% |
| Wearables, Home and Accessories | Product | 2025 | USD | 35,686.0 | 8.6% |
| Mac | Product | 2025 | USD | 33,708.0 | 8.1% |
| iPad | Product | 2025 | USD | 28,023.0 | 6.7% |
| iPhone | Product | 2024 | USD | 201,183.0 | 51.5% |
| Service | Product | 2024 | USD | 96,169.0 | 24.6% |
| Wearables, Home and Accessories | Product | 2024 | USD | 37,005.0 | 9.5% |
| Mac | Product | 2024 | USD | 29,984.0 | 7.7% |
| iPad | Product | 2024 | USD | 26,694.0 | 6.8% |
| iPhone | Product | 2023 | USD | 200,583.0 | 52.3% |
| Service | Product | 2023 | USD | 85,200.0 | 22.2% |
| Wearables, Home and Accessories | Product | 2023 | USD | 39,845.0 | 10.4% |
| Mac | Product | 2023 | USD | 29,357.0 | 7.7% |
| iPad | Product | 2023 | USD | 28,300.0 | 7.4% |
| iPhone | Product | 2022 | USD | 205,489.0 | 52.1% |
| Service | Product | 2022 | USD | 78,129.0 | 19.8% |
| Wearables, Home and Accessories | Product | 2022 | USD | 41,241.0 | 10.5% |
| Mac | Product | 2022 | USD | 40,177.0 | 10.2% |
| iPad | Product | 2022 | USD | 29,292.0 | 7.4% |
| iPhone | Product | 2021 | USD | 191,973.0 | 52.5% |
| Service | Product | 2021 | USD | 68,425.0 | 18.7% |
| Wearables, Home and Accessories | Product | 2021 | USD | 38,367.0 | 10.5% |
| Mac | Product | 2021 | USD | 35,190.0 | 9.6% |
| iPad | Product | 2021 | USD | 31,862.0 | 8.7% |
| iPhone | Product | 2020 | USD | 137,781.0 | 50.2% |
| Service | Product | 2020 | USD | 53,768.0 | 19.6% |
| Wearables, Home and Accessories | Product | 2020 | USD | 30,620.0 | 11.2% |
| Mac | Product | 2020 | USD | 28,622.0 | 10.4% |
| iPad | Product | 2020 | USD | 23,724.0 | 8.6% |
Product and geographic breakdowns describe the same revenue from different perspectives and should not be added together.
