| Segment / region | Type | Fiscal year | Currency | Revenue (millions) | Share of revenue |
|---|---|---|---|---|---|
| Electronics And Home Appliance Products | Product | 2025 | CNY | 605,131.0 | 46.2% |
| General Merchandise Products | Product | 2025 | CNY | 418,671.0 | 32.0% |
| Logistics And Other Services | Product | 2025 | CNY | 178,152.0 | 13.6% |
| online marketplace and marketing services | Product | 2025 | CNY | 107,131.0 | 8.2% |
| Electronics And Home Appliance Products | Product | 2024 | CNY | 564,982.0 | 48.8% |
| General Merchandise Products | Product | 2024 | CNY | 363,025.0 | 31.3% |
| Logistics And Other Services | Product | 2024 | CNY | 140,701.0 | 12.1% |
| online marketplace and marketing services | Product | 2024 | CNY | 90,111.0 | 7.8% |
| Electronics And Home Appliance Products | Product | 2023 | CNY | 538,799.0 | 49.7% |
| General Merchandise Products | Product | 2023 | CNY | 332,425.0 | 30.7% |
| Logistics And Other Services | Product | 2023 | CNY | 128,712.0 | 11.9% |
| online marketplace and marketing services | Product | 2023 | CNY | 84,726.0 | 7.8% |
| Electronics And Home Appliance Products | Product | 2022 | CNY | 515,945.0 | 49.3% |
| General Merchandise Products | Product | 2022 | CNY | 349,117.0 | 33.4% |
| Logistics And Other Services | Product | 2022 | CNY | 99,204.0 | 9.5% |
| online marketplace and marketing services | Product | 2022 | CNY | 81,970.0 | 7.8% |
| Electronics And Home Appliance Products | Product | 2021 | CNY | 492,592.0 | 51.8% |
| General Merchandise Products | Product | 2021 | CNY | 323,063.0 | 34.0% |
| online marketplace and marketing services | Product | 2021 | CNY | 72,118.0 | 7.6% |
| Logistics And Other Services | Product | 2021 | CNY | 63,819.0 | 6.7% |
| Electronics And Home Appliance Products | Product | 2020 | CNY | 400,927.3 | 53.8% |
| General Merchandise Products | Product | 2020 | CNY | 250,952.0 | 33.7% |
| online marketplace and marketing services | Product | 2020 | CNY | 53,472.7 | 7.2% |
| Logistics And Other Services | Product | 2020 | CNY | 40,449.9 | 5.4% |
Product and geographic breakdowns describe the same revenue from different perspectives and should not be added together.
