The IncomeShares Nasdaq 100 Options ETP (QQQY.L) employs a flexible investment strategy, actively allocating its capital between direct ownership of Invesco QQQ Trust (QQQ) shares and the daily sale of "Zero Days to Expiration" (0DTE) put options. These short-term put options are written against either the Nasdaq 100 index or the QQQ ETF itself. The primary objective of this approach is to generate consistent monthly income for investors, while also maintaining exposure to potential upward movements in the underlying Nasdaq 100. The extent of this upside potential is influenced by the ETP's direct holdings in QQQ shares and the specific strike prices selected for its put option sales. Additionally, any cash balances not deployed in these strategies are managed to earn an incremental return.